Crimson Audit & Review

Content Audit, Review & Consulting for Medical Device Makers

Shhhhh! Your Secret French Website

Posted by crimsonlanguage on 2012/12/06

Those of you who sell in France are likely aware of French Decree No. 2012-743 – the upcoming law that requires device makers to add nine points of information to all advertising, to register ads with the French government for approval, and cease ALL direct-to-consumer advertising.

We put out a press release on this issue way back in early October – you can read it here.

Some updates on this evolving situation:

  1. Guidance for websites is still pending – but you can’t put a web address on French advertising…I guess they think it’s going to be a secret?
  2. No testimonials from physicians or patients will be allowed in advertising
  3. In public meetings, French authorities have specified 10-pt type for the “nine points of information”  – though pharma companies are allowed to use 8 (?)

If you would like to discuss this Decree in more detail or need help with translation or compliance of your French advertising, feel free to contact us at



One Response to “Shhhhh! Your Secret French Website”

  1. […] Shhhhh! Your Secret French Website […]

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